UA-145181244-2 395699821052088 How can you position yourself as the expert when there are so many 'experts' already? - JFDI with The Two Lauras | For Freelance Social Media Managers

Episode 12

How can you position yourself as the expert when there are so many 'experts' already?

These days there are so many 'experts' out there sharing their advice, strategies, hacks etc with regards to social media marketing.

So how do you position yourself as a leader, someone who knows their stuff when you don't have thousands of followers, a blue tick or professionally designed graphics?

In this episode, we dive into what we think social media managers should do if they want to be taken seriously, and how to deal with the imposter syndrome that can appear when there are so many experts out there.

We also explain our 3P framework for creating content that'll not only help you show up as an expert but will lead to more sales with your audience.

The Content Bank contains hundreds of post ideas for freelance social media managers and follows our 3P framework. Check it out here.

About the Podcast

Show artwork for JFDI with The Two Lauras | For Freelance Social Media Managers
JFDI with The Two Lauras | For Freelance Social Media Managers

About your hosts

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Laura Moore

I am Laura No 1 (even though she will disagree!) I am the one who is addicted to Diet Coke and all things chocolate. You'll find me juggling business, getting stuck into writing emails and trying out new tech with being a full-time carer to my son, William, who has Cerebral Palsy.
I started my first business in 2007 and have been self-employed ever since. And it was a no brainer to join forces with Laura Davis (aka Laura 2) back in 2019 to help freelance social media managers with advice, support, courses & memberships.
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Laura Davis

I am Laura No 1 (ignore what she says!)
I am the one who loves Gin and is often seen juggling a freelance business, The Two Lauras, AND three kids.
Over 10 years of being self-employed have meant I've learnt ALOT about freelance life. The Two Laura's was created because we saw others struggling with the same issues we had experienced ourselves. So with a love of social media, a commitment to help others we now serve over 10k freelance social media managers with advice, support, courses & memberships.